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Scotton, James F.

New Media for a New China

Scotton, James F. - New Media for a New China, ebook

81,90€

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ISBN: 9781444319125
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Printing77 pages with an additional page accrued every 10 hours, capped at 77 pages
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New Media for a New China is a timely introduction to the current state of the mass media in China and it’s growing role in the 21st Century global communication system

  • Brings together an international cast of scholars to analyse the diverse roles of China’s media, covering all the major industries (advertising, newspapers, broadcasting, magazines, film, TV, PR)

  • Considers the position of China’s media in the middle of the country’s tremendous social, economic and political changes

  • Explores the concept of the 21st century as “China’s Century” because of the nation’s unprecedented growth

Keywords: Asia, Chinese, Asian, Mass Media, International Communication, Xinhua, national media

Author(s)
 
Publisher
John Wiley and Sons, Inc.
Publication year
2009
Language
en
Edition
1
Page amount
256 pages
Category
General Works
Format
Ebook
eISBN (PDF)
9781444319125
Printed ISBN
9781405187978

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