Hostetler, Hoss
Success with Microsoft Dynamics CRM 4.0
Part 1. The Evolution of CRM and Microsoft Dynamics CRM
1. The Evolution of CRM
2. Microsoft CRM in the Market
Part 2. Implementation Planning, Approach, and Guidelines
3. Planning Your CRM Initiative
4. Initiating and Executing a CRM Phase
5. Configuration Guidelines for Core Functionality
Part 3. Ensuring Long-Term Success with CRM
6. Avoiding the Doldrums
7. Opportunities to Expand the Value of CRM
Keywords: COMPUTERS / Computer Science COM014000
- Author(s)
- Hostetler, Hoss
- Mathena, Justin
- Yetter, Aaron
- Publisher
- Springer
- Publication year
- 2009
- Language
- en
- Edition
- 1
- Page amount
- 262 pages
- Category
- Information Technology, Telecommunications
- Format
- Ebook
- eISBN (PDF)
- 9781430216056