Elder, Edward
Marketing Leadership in Government
Table of contents
1. Resolving the Listening versus Leadership Dilemma
Edward Elder
2. Responsiveness
Edward Elder
3. Leadership
Edward Elder
4. Credibility
Edward Elder
5. Analysing and Advising Governing Leaders
Edward Elder
Keywords: Political Science and International Relations, Political Communication, Comparative Politics, US Politics, Public Policy, Electoral Politics, Democracy
- Author(s)
- Elder, Edward
- Publisher
- Springer
- Publication year
- 2016
- Language
- en
- Edition
- 1
- Series
- Palgrave Studies in Political Marketing and Management
- Page amount
- 11 pages
- Category
- Society
- Format
- Ebook
- eISBN (PDF)
- 9781349949199
- Printed ISBN
- 978-1-349-94918-2
