Jiang, Ying
Social Media and e-Diplomacy in China
Part I. Social Media Landscape Differences Between China and the West
1. Introduction and Background Knowledge
Ying Jiang
2. Social Media Context in China and Global PR Theory
Ying Jiang
Part II. Analyzing the Embassies’ Use of Weibo
3. Scanning the Foreign Use of Weibo
Ying Jiang
4. Foreign Embassies’ Use of Weibo
Ying Jiang
5. A Close Case Study: Kunming Terror Attack and Embassy’s e-Diplomacy via Weibo
Ying Jiang
Part III. Public Diplomacy and Weibo
6. Weibo as a Public Diplomacy Platform
Ying Jiang
7. Implications of the Western Use of Weibo and Global PR Theory
Ying Jiang
8. Conclusion/Open-Endedness
Ying Jiang
Keywords: Cultural and Media Studies, Media Studies, Asian Politics, International Relations, Political Science, Information Systems Applications (incl. Internet), Diplomacy
- Author(s)
- Jiang, Ying
- Publisher
- Springer
- Publication year
- 2017
- Language
- en
- Edition
- 1
- Page amount
- 12 pages
- Category
- Art, Art History
- Format
- Ebook
- eISBN (PDF)
- 9781137593580
- Printed ISBN
- 978-1-137-59664-2