Political Advertising in the 2014 European Parliament Elections

1. Introduction
Christina Holtz-Bacha, Edoardo Novelli, Kevin Rafter

2. Background to the 2014 Elections
Kevin Rafter

3. Regulation of Electoral Advertising in Europe
Christina Holtz-Bacha

4. Representations of the European Project
Francisco Seoane Pérez

5. Representations of the Economic Crisis and Austerity Politics
Edoardo Novelli, Kevin Rafter, Claudia Alvares, Iolanda Veríssimo, Stamatis Poulakidakos, Anastasia Veneti, Vasiliki Triga, Dimitra L. Milioni, Carmen Sammut

6. A Negative Touch in Posters and Spots
Lilia Raycheva, Andrius Šuminas

7. Populist Politics and the ‘Radical Right’ in 2014 Elections
Dominic Wring, Christiane Grill, Norbert Merkovity, David Deacon

8. Old Versus New Europe? Differences in Content and Style of Political Advertising
Rens Vliegenthart, Reimar Zeh

9. In Search of Common Patterns: Political Advertising in Central and Eastern Europe
Valentina Marinescu, Ewa Nowak-Teter, Silvia Branea, Bianca Fox, Norbert Merkovity, Zsuzsanna Mihályffy, Tomaž Deželan, Alem Maksuti

10. The First Time for Everything: Political Advertising in a New Member State
Maja Šimunjak, Lana Milanović

11. Candidate-Oriented but No European Spitzenkandidaten: The Role of Candidates in Political Advertising
Alexandre Borrell, Jamil Dakhlia, Christina Holtz-Bacha

12. Persuading Beyond Words: Visual Appeals in the 2014 European Election Campaign
Tom Carlson, Bengt Johansson, Orla Vigsø

Keywords: Cultural and Media Studies, Media and Communication, European Union Politics, Journalism and Broadcasting, European Culture, Democracy