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Verhezen, Peter

The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value

Verhezen, Peter - The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value, ebook

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ISBN: 9781137547378
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Table of contents

1. Introductory Remarks: The Traps of Maximizing Shareholder Value
Peter Verhezen

Part I. The Complexity of Governing Reputational Risks

2. Winning the “Hearts and Minds” of Stakeholders
Peter Verhezen

3. Reputation under Direct and Indirect Reciprocity
Peter Verhezen

Part II. The Quest for Reputational Excellence

4. Reputation in a Digitized World: Act Responsibly, Always
Peter Verhezen

5. Boards Acting Wisely: Be Different, Beyond Compliance
Peter Verhezen

6. Concluding Remarks: The Vulnerability of Corporate Reputation
Peter Verhezen

Keywords: Business and Management, Business Strategy/Leadership, Organization, Marketing, Customer Relationship Management, Business Ethics, Corporate Governance

Author(s)
Publisher
Springer
Publication year
2015
Language
en
Edition
1
Page amount
154 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9781137547378
Printed ISBN
978-1-349-57864-1

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