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Bae, Yooil

Mega-Events and Mega-Ambitions: South Korea’s Rise and the Strategic Use of the Big Four Events

Bae, Yooil - Mega-Events and Mega-Ambitions: South Korea’s Rise and the Strategic Use of the Big Four Events, ebook

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ISBN: 9781137531131
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Table of contents

1. Mega-Events and Mega-Ambitions: South Korea’s Rise and the Strategic Use of the Big Four Events
Yu-Min Joo, Yooil Bae, Eva Kassens-Noor

2. 1988 Summer Olympics and the Rise of South Korea and Seoul
Yu-Min Joo, Yooil Bae, Eva Kassens-Noor

3. Daejeon Expo ’93 and Paving the Way for Future Development Aspirations
Yu-Min Joo, Yooil Bae, Eva Kassens-Noor

4. 2002 FIFA World Cup and the Rebranding of South Korea
Yu-Min Joo, Yooil Bae, Eva Kassens-Noor

5. PyeongChang 2018 Winter Olympics
Yu-Min Joo, Yooil Bae, Eva Kassens-Noor

6. Conclusions: The Art of Using Mega-Events for Development
Yu-Min Joo, Yooil Bae, Eva Kassens-Noor

Keywords: Social Sciences, Human Geography, Asian Culture, Urban Geography / Urbanism (inc. megacities, cities, towns), Sociology of Sport and Leisure, Tourism Management

Author(s)
 
 
Publisher
Springer
Publication year
2017
Language
en
Edition
1
Series
Mega Event Planning
Category
Society
Format
Ebook
eISBN (PDF)
9781137531131
Printed ISBN
978-1-137-53112-4

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