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Carmichael, Matt

BUYographics

Carmichael, Matt - BUYographics, ebook

37,30€

Ebook, PDF with Adobe DRM
ISBN: 9781137510273
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Table of contents

1. Introduction
Matt Carmichael

2. The Changing Middle Class
Matt Carmichael

3. How the Other 18 Percent Live
Matt Carmichael

4. Home Economics
Matt Carmichael

5. The Buyographics of Family
Matt Carmichael

6. The Majority Myth
Matt Carmichael

7. The Buyographics of City Living
Matt Carmichael

8. The Buyographics of Aging
Matt Carmichael

9. The Buyographics of Health Care
Matt Carmichael

10. The Connected Consumer
Matt Carmichael

11. The Car Culture Crash
Matt Carmichael

12. Epilogue
Matt Carmichael

Keywords: Business and Management, Marketing, Economics, general, Market Research/Competitive Intelligence

Author(s)
Publisher
Springer
Publication year
2013
Language
en
Edition
1
Page amount
232 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9781137510273
Printed ISBN
978-1-137-27863-0

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