Hoffmann, Jonas
Independent Luxury
1. Introduction
Jonas Hoffmann, Laurent Lecamp
2. Luxury Landscape: Challenges and Opportunities for Independents
Jonas Hoffmann, Laurent Lecamp
3. Last Chance for Knysna: Innovation
Jonas Hoffmann, Laurent Lecamp
4. Back to the Roots
Jonas Hoffmann, Laurent Lecamp
5. Code Breakers
Jonas Hoffmann, Laurent Lecamp
6. Eagle in the Aquarium
Jonas Hoffmann, Laurent Lecamp
7. Game Changers
Jonas Hoffmann, Laurent Lecamp
8. Applying the BA
Jonas Hoffmann, Laurent Lecamp
9. Epilogue
Jonas Hoffmann, Laurent Lecamp
Keywords: Business and Management, Market Research/Competitive Intelligence, Corporate Communication/Public Relations, Business Strategy/Leadership, International Business, Innovation/Technology Management, Small Business
- Author(s)
- Hoffmann, Jonas
- Lecamp, Laurent
- Publisher
- Springer
- Publication year
- 2015
- Language
- en
- Edition
- 1
- Page amount
- 267 pages
- Category
- Economy
- Format
- Ebook
- eISBN (PDF)
- 9781137481467
- Printed ISBN
- 978-1-349-56336-4