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Arbour, Brian

Candidate-Centered Campaigns

Arbour, Brian - Candidate-Centered Campaigns, ebook

106,45€

Ebook, PDF with Adobe DRM
ISBN: 9781137387370
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Table of contents

1. The Role of the Candidate in Campaign Messages
Brian Arbour

2. Why Campaigns Use Candidate-Centered Messages
Brian Arbour

3. Candidates and Campaign Planning
Brian Arbour

4. The Use of Candidate-Centered Appeals
Brian Arbour

5. The Types of Candidate-Centered Appeals
Brian Arbour

6. Candidate-Centered Appeals and Personal Issues
Brian Arbour

7. The Effect of Candidate-Centered Appeals
Brian Arbour

8. Candidate-Centered Appeals and Citizens
Brian Arbour

Keywords: Political Science and International Relations, Political Science, Electoral Politics, European Politics, Political Theory, Political Philosophy, Political History

Author(s)
Publisher
Springer
Publication year
2014
Language
en
Edition
1
Page amount
221 pages
Category
Society
Format
Ebook
eISBN (PDF)
9781137387370
Printed ISBN
978-1-349-67978-2

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