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Yang, Deli

Understanding and Profiting from Intellectual Property

Yang, Deli - Understanding and Profiting from Intellectual Property, ebook

145,15€

Ebook, PDF with Adobe DRM
ISBN: 9781137094667
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Table of contents

1. Understanding and Profiting from Intellectual Property across Borders: A Beginning
Deli Yang

Part I. Intellectual Property Fundamentals

2. Intellectual Property Theories
Deli Yang

3. Intellectual Property Systems
Deli Yang

Part II. Intellectual Property Environments

4. The Impacts of Intellectual Property on Political Economy
Deli Yang

5. The Effects of Political Economy on Intellectual Property
Deli Yang

6. Culture and Intellectual Property
Deli Yang

Part III. Intellectual Property Management

7. Managing Intellectual Property Assets
Deli Yang

8. Valuing Intellectual Property
Deli Yang

Part IV. Intellectual Property Strategies

9. Internationalizing Intellectual Property
Deli Yang

10. International Licensing and Contracting of Intellectual Property
Deli Yang

11. Global Piracy and Strategic Responses
Deli Yang

12. Understanding and Profiting from Intellectual Property: New Beginnings
Deli Yang

Keywords: Business and Management, Business Strategy/Leadership, Knowledge Management, International Business, International Economics, Commercial Law

Author(s)
Publisher
Springer
Publication year
2013
Language
en
Edition
2nd edition
Page amount
336 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9781137094667
Printed ISBN
978-1-349-33624-1

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