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Diamond, Stephanie

Digital Marketing All-In-One For Dummies

Diamond, Stephanie - Digital Marketing All-In-One For Dummies, ebook

42,40€

Ebook, PDF with Adobe DRM
ISBN: 9781119560258
DRM Restrictions

Printing245 pages with an additional page accrued every 3 hours, capped at 245 pages
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Unlock the value in online marketing

A well-executed digital marketing plan is a proven component of success in business, and Digital Marketing All-In-One For Dummies covers everything you need to build and implement a winning plan. Whether you’re a novice in the online space or an expert marketer looking to improve your digital ROI, this book has easy-to-absorb tips and insights that will turn online prospects into loyal customers.

This book compresses the essential information on 8 topics, so you have all the information you need and none of what you don’t. You’ll learn social media marketing, marketing to millennials, account-based marketing, influencer marketing, content marketing strategies, and more!

  • Use targeted, measurable marketing strategies to promote brands and products
  • Increase brand awareness, customer acquisitions, and audience engagement
  • Measure what your online traffic is worth and improve ROI on digital marketing
  • Develop a solid digital marketing plan and put it to work for your brand

From SEO and SEM to brand awareness and why you need it, Digital Marketing All-In-One For Dummies will help you level up your digital marketing game and avoid the common mistakes that might be holding your business back.

Keywords:

Digital marketing; online marketing; social media marketing; SEO; SEM; search engine optimization; brand awareness; customer acquisitions; conversions; audience engagement; digital ROI; marketing to millennials; account-based marketing; influencer marketing; content marketing strategies; Digital Marketing All-In-One For Dummies; Stephanie Diamond

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2019
Language
en
Edition
1
Page amount
816 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9781119560258
Printed ISBN
9781119560234

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