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Schein, Edgar H.

The Corporate Culture Survival Guide

Schein, Edgar H. - The Corporate Culture Survival Guide, ebook

28,25€

Ebook, ePUB with Adobe DRM
ISBN: 9781119212300
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Printing77 pages with an additional page accrued every 10 hours, capped at 77 pages
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Effective, sustainable cultural change requires evolution, not disruption

The Corporate Culture Survival Guide is the essential primer and practical guide every organization needs. Corporate culture pioneer Edgar H. Schein breaks the concept of 'culture' down into real terms, delving into the behaviors, values, and shared assumptions that define it, and explains why culture is the central factor in an organization's success—or failure. This new third edition is designed specifically for practitioners needing to apply these practices in real-world settings, and has been updated with new coverage of globalization, technology, and managerial competencies. You'll learn how to get past subconscious bias to assess whether or not your existing culture truly serves your organization, and how to introduce change and manage the change process over time for a best-case-scenario outcome. Case studies illustrate successful change in real companies, providing models and setting the bar for dismantling dysfunctional cultures.

Corporate culture begins with the founder, and evolves—or not—over time. Is your culture working for or against your organization? How can it be optimized? This book separates the truth from the nonsense to provide real-world guidance on initiating and managing cultural change.

  • Understand when to assess your culture, and how to do it objectively
  • Learn how cultures evolve and change over time, for better or worse
  • Discover the reality of multiculturalism amidst the rise of globalization
  • Evolve your culture to more effectively serve your organization

Each of us is a part of many cultures—what you do, where you live, where you grew up, what you enjoy, how you live; in the workplace, many different people with many different cultures come together toward a common goal—will these cultures clash or synergize? The Corporate Culture Survival Guide shows you how to create an overarching corporate culture that gets everyone on the same page to drive your organization's success.

Keywords: The Corporate Culture Survival Guide, 3rd Edition; Edgar H. Schein; corporate culture guide; corporate culture handbook; corporate culture framework; evolving corporate culture; changing corporate culture; corporate culture contributing factors; dismantling toxic culture; dysfunctional corporate culture; organizational culture change; cultural change management; corporate management; corporate leadership; cultural fit; corporate culture purpose; corporate culture primer; understanding corporate culture; leading corporate culture; initiating change; optimizing corporate culture, Organizational Behavior, Corporate Governance, Organizational Behavior, Corporate Governance

Author(s)
 
Publisher
John Wiley and Sons, Inc.
Publication year
2016
Language
en
Edition
3
Page amount
256 pages
Format
Ebook
eISBN (ePUB)
9781119212300
Printed ISBN
9781119212287

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