Login

Waisberg, Daniel

Google Analytics Integrations

Waisberg, Daniel - Google Analytics Integrations, ebook

29,75€

Ebook, ePUB with Adobe DRM
ISBN: 9781119053255
DRM Restrictions

Printing65 pages with an additional page accrued every 12 hours, capped at 65 pages
Copy to clipboard5 excerpts

Turn Google Analytics into a centralized marketing-analysis platform

Are you looking to get more useful data about your customers' behavior? Google Analytics Integrations paves the way. Written by Google expert Daniel Waisberg, this step-by-step guide shows you how to integrate and analyze AdWords, Webmaster Tools, AdSense, YouTube, DoubleClick, and other tools using the Google Analytics interface.

Many marketers are still seeing only a single part of their visitors' interaction with their business, rather than all the factors and data that affect their websites and apps. This happens mainly because data is scattered over multiple data silos, making it hard for professionals to integrate all sources of information into one place. Google Analytics Integrations offers practical and easy-to-implement guidance on getting around those tricky roadblocks, arming you with the know-how to capture the information you need to get to know your customer base and make your brand grow.

  • Includes best practices for setting up the Google Analytics interface
  • Offers proven techniques to gather clean and accurate customer data
  • Provides straightforward guidance on keeping the implementation under control
  • Shows you how to integrate and import all of your data into Google Analytics

You will learn proven techniques to gather clean and accurate data from the outset, as well as a straightforward way to keep the implementation under control, which is especially important for large enterprises. Harness the full power of Google Analytics to get better results and drive revenue with Google Analytics Integrations

Keywords: Google Analytics Integrations, Daniel Waisberg, Google Analytics, Google, marketing analysis, use Google Analytics, data about customers, AdWords, Webmaster Tools, AdSense, YouTube, DoubleClick, Google Analytics interface, marketing analysis platform, data silos, best practices for setting up the Google Analytics interface, setting up the Google Analytics interface, customer data, how to integrate and import all of your data into Google Analytics, web analytics, Google Analytics Integrations, Daniel Waisberg, Google Analytics, Google, marketing analysis, use Google Analytics, data about customers, AdWords, Webmaster Tools, AdSense, YouTube, DoubleClick, Google Analytics interface, marketing analysis platform, data silos, best practices for setting up the Google Analytics interface, setting up the Google Analytics interface, customer data, how to integrate and import all of your data into Google Analytics, web analytics, Google Analytics Integrations, Daniel Waisberg, Google Analytics, Google, marketing analysis, use Google Analytics, data about customers, AdWords, Webmaster Tools, AdSense, YouTube, DoubleClick, Google Analytics interface, marketing analysis platform, data silos, best practices for setting up the Google Analytics interface, setting up the Google Analytics interface, customer data, how to integrate and import all of your data into Google Analytics, web analytics, Web Site Development / Electronic Commerce

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2015
Language
en
Edition
1
Page amount
216 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9781119053255
Printed ISBN
9781119053064

Similar titles