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Diamond, Stephanie

Social Media Marketing For Dummies

Diamond, Stephanie - Social Media Marketing For Dummies, ebook

26,80€

Ebook, ePUB with Adobe DRM
ISBN: 9781118985359
DRM Restrictions

Printing130 pages with an additional page accrued every 6 hours, capped at 130 pages
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The fast and easy way to get the most of out social media marketing

Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the essence of planning, launching, managing, and assessing a social media marketing campaign. In an easy-to-read style that is perfect for time-pressed marketers, this essential guide covers all the newest and time-tested trends in social media, including reaching your audience via mainstream platforms; getting social with existing web properties like a company site, blog, mobile tools, and advertising; making the most of Facebook, Twitter, Google+, LinkedIn, and others; launching a campaign and developing a voice; reaching your audience on key and niche platforms, and embracing influencers; and much more.

Social media marketing is a highly-effective way to make a big bang without spending big bucks—and it's an easy, way to enlarge your audience, reach your customers, and build your business. With the indispensable tools in this new edition of Social Media Marketing For Dummies, you'll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and business viable in a saturated market.

  • Gives you an overview of your social media marketing choices
  • Covers giving social license to employees and metrics
  • Provides the latest trends in social media marketing
  • Includes tips on creating a social media marketing campaign, avoiding common mistakes, and key resources

If you're a busy marketer, small business owner, or entrepreneur looking to reach new markets with social media marketing initiatives, this hands-on, friendly guide has you covered.

Keywords: Introductory Marketing, Social Media Marketing For Dummies, Shiv Singh, Stephanie Diamond, social media marketing, social media, marketing, marketer, social media marketing initiative, social media marketing initiatives, social marketing, the latest approaches to social media marketing, social media marketing campaign, trends in social media, trends in social media marketing, online marketing, online marketing strategies

Author(s)
 
Publisher
John Wiley and Sons, Inc.
Publication year
2015
Language
en
Edition
3
Page amount
432 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9781118985359
Printed ISBN
9781118985533

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