Qualitative Methods in Public Health: A Field Guide for Applied Research

Qualitative Methods in Public Health: A Field Guide for Applied Research, 2nd Edition provides a practical orientation to conducting effective qualitative research in the public health sphere. With thorough examination and simple explanations, this book guides you through the logic and workflow of qualitative approaches, with step-by-step guidance on every phase of the research. Students learn how to identify and make use of theoretical frameworks to guide your study, design the study to answer specific questions, and achieve their research goals.

Data collection, analysis, and interpretation are given close attention as the backbone of a successful study, and expert insight on reporting and dissemination helps you get your work noticed. This second edition features new examples from global health, including case studies specifically illustrating study design, web and mobile technologies, mixed methods, and new innovations in information dissemination. Pedagogical tools have been added to help enhance your understanding of research design and implementation, and extensive appendices show you how these concepts work in practice.

Qualitative research is a powerful tool for public health, but it's very easy to get it wrong. Careful study design and data management are critical, and it's important to resist drawing conclusions that the data cannot support. This book shows you how to conduct high-quality qualitative research that stands up to review.

Keywords: Qualitative Methods in Public Health: A Field Guide for Applied Research, 2nd Edition, Elizabeth Tolley, Natasha Mack, Elizabeth Robinson, Stacey Succop, Pricilla R. Ulin, FHI 360, qualitative research methods, qualitative research guide, qualitative research textbook, qualitative research design, qualitative data analysis, public health research, public health data, qualitative data collection, qualitative data interpretation, reporting qualitative data, qualitative methods, public health study methods, public health data collection