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Lovelock, Ross

The One Thing You Need to Know: The SCQuARE way to better business planning and decision making

Lovelock, Ross - The One Thing You Need to Know: The SCQuARE way to better business planning and decision making, ebook

23,70€

Ebook, ePUB with Adobe DRM
ISBN: 9781118755679
DRM Restrictions

Printing65 pages with an additional page accrued every 12 hours, capped at 65 pages
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A foolproof toolkit for steering ideas through the maze of corporate bureaucracy

Business relies on planning. If you're in charge of building that plan for your organisation, where do you begin? The One Thing You Need to Know offers critical insight into the skill of creating and selling plans. It's a must-read for anyone who wants to succeed in business, from first-time brand managers to experienced CEOs. Offering a comprehensive, step-by-step guide to creating an idea, turning it into a workable plan, and selling it to other stakeholders, this entertaining and practical guide presents the vital keys to getting things done.

  • Reveals how to thing through complex business problems, create workable solutions, and move those ideas through the corporate structure
  • Shows readers how to distil vast amounts of information into a compelling business story that will convince others to get on board
  • Written by the CEO of SCQuARE, a global leader in strategic, creative, and persuasive business thinking

Keywords: General & Introductory Business & Management, ross lovelock, the one thing you need to know, corporate decision making, business decision making, business solutions, solving business problems, organisational creativity, SCQuARE, solving complex business problems, decision making guide, business decision making guide, business solutions

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2013
Language
en
Edition
1
Page amount
216 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9781118755679
Printed ISBN
9781118653166

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