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Quoniam, Luc

Competitive Inteligence 2.0: Organization, Innovation and Territory

Quoniam, Luc - Competitive Inteligence 2.0: Organization, Innovation and Territory, ebook

154,45€

Ebook, ePUB with Adobe DRM
ISBN: 9781118604403
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The recent “concept of 2.0", a consequence of "Web 2.0", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education , organization, territory, etc.
This book considers the implications of the changing paradigm for competitive, economic and territorial intelligence applied to innovation, value creation and enhancement of territories. Competitive intelligence is therefore in the "2.0" and its values: perpetual beta, user-generated content, social relations, etc., horizontality, a renewed legitimacy.
This book, collecting contributions from international experts, testifies to the heterogeneity and richness of possible approaches. It provides a totally new way of evaluating the impact of 2.0 with concrete examples, while analyzing the theoretical models allowing the reader to develop in other contexts the described cases of success.

Keywords: Intelligent Systems & Agents, Competitive intelligence and perpetual beta, intelligence and user-generated content, 2.0 and competitive intelligence, theoretical models of 2.0 intelligence, competitive intelligence, economic intelligence, territorial intelligence

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2011
Language
en
Edition
1
Series
ISTE
Category
Technology, Energy, Traffic
Format
Ebook
eISBN (ePUB)
9781118604403
Printed ISBN
9781848213050

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