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Sherman, Aliza

Social Media Engagement For Dummies

Sherman, Aliza - Social Media Engagement For Dummies, ebook

24,80€

Ebook, ePUB with Adobe DRM
ISBN: 9781118530238
DRM Restrictions

Printing115 pages with an additional page accrued every 7 hours, capped at 115 pages
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Put "engage" front and center in your social media marketing engagement strategies!

When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyze how they're responding, and refocus and refresh your campaigns accordingly. This smart guide shows you how to do all that, and then some. From building trust to sparking conversation to using video and other tools, this creative book is a must read if you want to discover all that goes into the most important aspect of today's social marketing.

  • Helps you build and foster social media relationships with potential customers, fans, followers, and current customers
  • Shows you how to spark actions, reactions, or interactions--and make things happen
  • Explores the fundamentals, especially for do-it-yourself small-business owners and marketers
  • Covers building trust and credibility, creating connections, encouraging sharing, using social networks to engage, using email marketing or SEO to engage, and much more

Social Media Engagement For Dummies will help you connect to followers, convert them to customers, turn them into evangelists for your company, and boost your bottom line!

Keywords: Strategic Marketing, book on social media engagement, guide to social media engagement, social media books, social media guides, social media marketing books, engaging social customers, social media engagement for dummies, engaging your customers through social media, social media engagement, engagement thru social media, online engagement, inexpensive online engagement, low-cost online engagement, online engagement strategies, effective online engagement, engagement with Fac, engagement with MySpace, engagement with Twitter, engagement with blogs, engagement through social networking, building an effective landing page, analyzing online engagement, analyzing an online engagement campaign, creating an effective online engagement campaign, optimizing online engagement, engage, customer engagement, web engagement, Fac engagement, Twitter engagement, social media marketing, social media for businesses, social media engagement strategy, social media campaigns, measuring social media engagement, social media management, why social media, social media monitoring, social media marketing plan, social media strategy, enterprise social media, social media marketing strategy, social media and engagement

Author(s)
 
Publisher
John Wiley and Sons, Inc.
Publication year
2013
Language
en
Edition
1
Page amount
384 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9781118530238
Printed ISBN
9781118530191

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