Login

Perrey, Jesko

Retail Marketing and Branding: A Definitive Guide to Maximizing ROI

Perrey, Jesko - Retail Marketing and Branding: A Definitive Guide to Maximizing ROI, ebook

DRM Restrictions

Printing120 pages with an additional page accrued every 7 hours, capped at 120 pages
Copy to clipboard5 excerpts

Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization.

The second edition of Retail Marketing and Branding includes the following updates:

* New and updated case examples

* Updated figures and examples throughout

* New interviewers with recent experiences

* Additional chapters

Keywords: Marketing & Sales

Author(s)
 
Publisher
John Wiley and Sons, Inc.
Publication year
2013
Language
en
Edition
2
Page amount
400 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9781118489512
Printed ISBN
9781118489529

Similar titles