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MacDonald, Larry

The Bombardier Story: From Snowmobiles to Global Transportation Powerhouse

MacDonald, Larry - The Bombardier Story: From Snowmobiles to Global Transportation Powerhouse, ebook

35,70€

Ebook, PDF with Adobe DRM
ISBN: 9781118485019
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Printing96 pages with an additional page accrued every 8 hours, capped at 96 pages
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The story of the company that was founded by the inventor of the snowmobile

In 1942, Joseph-Armand Bombardier invented the snowmobile and founded his company to manufacture them. From its humble beginnings as an entrepreneurial company in rural Quebec, led by an enterprising inventor, Bombardier Inc. has emerged as a global leader in the transportation industry. This book tells the fascinating tale of this remarkably well managed company that has enjoyed spectacular growth in its chosen markets through strong leadership and management strategy, succession planning, strategic diversification, and turnaround and acquisition artistry.

  • The fascinating story of the world's largest rail manufacturer for both railway and subway
  • Reveals why Bombardier Inc. is a multi-faceted global company yet nobody knows their name
  • Written by Larry MacDonald the author of Nortel Network

The Bombardier Story shows how invention and entrepreneurship, management and leadership, smooth succession planning, and turnaround and acquisition built this global powerhouse.

Keywords: General & Introductory Business & Management, the Bombardier company, the story of the Bombardier company, the story of Joseph-Armand Bombardier, the world&rsquo, s largest railway manufacturer, the world&rsquo, s largest subway rail manufacturer, company that makes Lear Jets, the company that makes Ski-Doos, the company that makes Sea-Doos

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2012
Language
en
Edition
2
Page amount
320 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9781118485019
Printed ISBN
9781118482940

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