Baumgartner, Thomas

Sales Growth: Five Proven Strategies from the World's Sales Leaders

Baumgartner, Thomas - Sales Growth: Five Proven Strategies from the World's Sales Leaders, ebook


Ebook, ePUB with Adobe DRM
ISBN: 9781118376195
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Printing67 pages with an additional page accrued every 11 hours, capped at 67 pages
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A comprehensive guide to how companies can drive sales growth

Finding growth today can be an enormous challenge for companies in a complex and fast-changing business environment. There are no simple solutions, but in Sales Growth, experts from McKinsey & Company provide a practical blue-print for achieving this goal by revealing what world-class sales executives are doing right now to find growth and capture it—as well as how they are creating the capabilities to keep growing in the future.

Broken down into five overarching strategies, this book focuses on the valuable lessons that power growth, including how to get ahead of the competition by taking advantage of trends and turning complex analysis into simple guidelines that sales reps on your front line need to sell better. Page by page, you’ll learn how successful sales executives find untapped pockets of growth, act like locals to make the most of emerging markets opportunities, and power growth through digital sales. You’ll also discover what it takes to find big growth in big data, develop the right “sales DNA” in your organization, and improve channel performance.

  • Based on interviews of more than 120 of today’s most successful global sales leaders, from a wide array of B2C and B2B organizations
  • Offers real-life examples of how successful sales leaders overcame the challenges encountered in the quest for growth
  • Contains insights on finding growth before your competitors, optimizing sales operations and technology, developing sales talent and capabilities, and much more

Created by sales executives for sales executives, this book will provide you with the practical guidelines and useful insights to drive sales growth today and in the future.

Keywords: Sales Management, sales growth, sales growth book, mckinsey & company, mckinsey, thomas baumgartner, homayoun hatami, jon vander ark, sales growth strategies, successful sales growth strategies, optimizing sales operations, optimizing sales technology, global sales leaders, world sales leaders, driving growth, driving sales growth, sales management, sales as a discipline, the art of selling, sales DNA, proven sales strategies, finding pockets of growth, meeting customer needs, emerging markets, sales technology, b2b, b2c, marketing, digital sales, emerging markets, big data, marc benioff, salesforce.com, Novartis, BMW, William J. Teuber Jr., EMC, Alejandro Munoz, Pioneer Hi-Bred, Shashi Upadhyay, Lattice Engines, Gregory Lee, Samsung, Margo Georgiadis, Jan Geldmacher, Vodafone, Stu L. Levenick, Caterpillar, Mikhail Gerchuk, VimpelCom, Alain Raes, SWIFT, Frank van Veenendaal, Mario Weiss, W?rth, Ludwig Willisch, Hubert Patricot, Coca-Cola Enterprises, Huw Tippett

John Wiley and Sons, Inc.
Publication year
Page amount
224 pages
Printed ISBN

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