Kumar, Vijay

101 Design Methods: A Structured Approach for Driving Innovation in Your Organization

Kumar, Vijay - 101 Design Methods: A Structured Approach for Driving Innovation in Your Organization, ebook


Ebook, ePUB with Adobe DRM
ISBN: 9781118330241
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Printing101 pages with an additional page accrued every 8 hours, capped at 101 pages
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The first step-by-step guidebook for successful innovation planning

Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

Keywords: Graphic Design, innovation, design strategy, business strategy, human-centered innovation, design-driven innovation, disruptive innovation, strategic innovation planning, rapid change, change-driving trends, trend matrices, innovation diagnostics, opportunity-space framing, innovation intent statements, knowledge mining, user group mapping, video ethnography, ethnographic interviewing, user response analysis, user insights database, experience mapping, entity-relation matrix, position maps, value webs, semantic differentials, system modeling, swot, design principles generation, concept maps, value statements, concept matrix, role-playing, concept sorting, concept databases, concept sketching, concept diagramming, systemizing concepts, evaluating concepts, making early prototypes, organizing solutions, scenario planning, life-cycle planning, strategy table, morphological synthesis, evaluation matrix, value web, concept prototypes, concept management, storyboarding, visualization tools, refining prototypes, defining strategies, defining tactics, developing initiatives, creating pilots, planning launch, behavioral prototypes, scenario building, platform plan, capabilities plan, roadmaps, initiative/teams mapping, pilot development

John Wiley and Sons, Inc.
Publication year
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336 pages
Art, Art History
Printed ISBN

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