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McCann, Tyson

The Art of the App Store: The Business of Apple Development

McCann, Tyson - The Art of the App Store: The Business of Apple Development, ebook

29,80€

Ebook, ePUB with Adobe DRM
ISBN: 9781118235348
DRM Restrictions

Printing101 pages with an additional page accrued every 8 hours, capped at 101 pages
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A unique behind-the-scenes look at what makes an application succeed in the App Store
 
With this invaluable book, Tyson McCann offers a non-technical look at all aspects of the iPhone application development landscape and gets to the core of what makes a popular—and profitable—application. From knowing your customer to to launching a successful app, and everything in between, this must-have guide navigates such topics as developing a concept, analyzing the competition, considerations before the launch, marketing, building a community, and maintaining market share… to name a few.

Coverage includes:

• Setting Your Goals, Costs, and Expectations
• Researching the App Store Market
• Knowing Your Customer
• Plotting the Stages of Development
• Guidelines and Expectations for Developing Your App
• Creating Free and Freemium Apps
• Creating Paid and Premium Apps
• Adopting Apple's Approach
• Riding the Social Networking Wave
• Feedback, Maintaining, and Scaling

Open the vault to App Store success with this indispensable guide!

Keywords: Programming & Software Development, Creating apps for the app store, developing apps for the app store, what makes an app succeed, what makes an app succeed in the app store, creating apps for the iphone, developing apps for the iphone, creating apps for the ipod touch, developing apps for the ipod touch, examples of successful apps, marketing apps in the app store, best practices for developing games for the iphone, best practices for developing games for the ipod touch, best practices for developing apps, marketing apps, creating applications for the app store, developing applications for the app store, what makes an application succeed, what makes an application succeed in the app store, creating applications for the iphone, developing applications for the iphone, creating applications for the ipod touch, developing applications for the ipod touch, examples of successful applications, marketing applications in the app store, best practices for developing games for the iphone, best practices for developing games for the ipod touch, best practices for developing applications, marketing applications, launching applications, stories of applications in the real world

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2012
Language
en
Edition
1
Page amount
336 pages
Category
Information Technology, Telecommunications
Format
Ebook
eISBN (ePUB)
9781118235348
Printed ISBN
9780470952788

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