If you're a marketer, consultant, or small business owner, this is the guide you need to understand video marketing tactics, develop a strategy, implement the campaign, and measure results. You'll find extensive coverage of keyword strategies, tips on optimizing your video, distribution and promotion tactics, YouTube advertising opportunities, and crucial metrics and analysis. Avoid errors, create a dynamite campaign, and break it all down in achievable tasks with this practical, hour-a-day, do-it-yourself guide.
- Shows you how to successfully develop, implement, and measure a successful video marketing strategy
- Written in the popular An Hour a Day format, which breaks intimidating topics down to easily approachable tasks
- Thoroughly updated with the latest YouTube functionality, helpful new case studies, the latest marketing insights, and more
- Covers optimization strategies, distribution techniques, community promotion tactics, and more
- Explores the crucial keyword development phase and best practices for creating and maintaining a presence on YouTube via brand channel development and customization
- Shows you how to optimize video for YouTube and search engine visibility
Give your organization a visible, vital, video presence online with YouTube and Video Marketing: An Hour a Day, Second Edition.
Keywords: Internet Business, Books on YouTube and video marketing, book on YouTube and video marketing, how to do YouTube and video marketing, instructions on YouTube and video marketing, YouTube and video marketing strategies, YouTube and video marketing instructions, tips on YouTube marketing, YouTube and video marketing techniques, creating video for online marketing, YouTube marketing, marketing on YouTube, promoting a business on YouTube, promoting a business online, online marketing, keyword strategies, video optimization, video marketing strategy, Hour a Day, Hour a Day books, Internet marketing, using video, video marketing campaigns, YouTube marketing campaigns, viral marketing, viral video, Greg Jarboe, books by greg jarboe, YouTube, Vimeo, video keywords, meta tags, title tags, youtube channel, youtube home page, hulu, brightcove, tubemogul, video distribution, video promotion, video marketing, online video marketing, YouTube marketing