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Shock, Patti J.

On-Premise Catering: Hotels, Convention Centers, Arenas, Clubs, and More

Shock, Patti J. - On-Premise Catering: Hotels, Convention Centers, Arenas, Clubs, and More, ebook

61,60€

Ebook, ePUB with Adobe DRM
ISBN: 9781118108871
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Printing149 pages with an additional page accrued every 5 hours, capped at 149 pages
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The only complete, in-depth guide to contemporary on-premise catering principles and practices

On-premise catering is an essential part of the fast-growing catering and events industry, and this is the only guide that covers all the essential skills and knowledge a professional needs to succeed in the field. Written by three top catering experts and educators, On-Premise Catering is the definitive guide to catering in hotels, banquet halls, wedding facilities, conference centers, private clubs, and other venues.

This new Second Edition has been thoroughly updated and revised to cover modern technological trends in the industry, including online marketing, social media, and digital proposals, as well as modern décor, effective menu writing, catering in stadiums and casinos, and more.

  • Fully updated to keep pace with current industry trends and practices
  • Covers all aspects of on-premise catering, from food and beverage service, room setup, and décor, to staffing, marketing, and financial controls
  • Ideal for caterers, event professionals, chefs working in on-premise facilities, and students in culinary, hospitality, and foodservice management programs

On-premise catering requires a broad range of knowledge, from accounting and marketing basics to event coordination and management skills, and this book provides all the information students and professionals need to succeed in this exciting and dynamic field.

Keywords: Catering & Events Management, on-premise catering, catering practices, catering principles, catering practices and principles, catering textbook, catering book, hospitality book, foodservice book, catering guide, guide to catering, foodservice guide, guide to foodservice, shock catering book, stefanelli catering book, professional catering guide, guide to professional catering, professional catering book, catering how-to, catering and events guide, events catering guide, catering business, special events, event coordination

Author(s)
 
 
Publisher
John Wiley and Sons, Inc.
Publication year
2011
Language
en
Edition
2
Page amount
496 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9781118108871
Printed ISBN
9781118158043

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