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Bartlett, Jennifer

The Handbook of Communication and Corporate Social Responsibility

Bartlett, Jennifer - The Handbook of Communication and Corporate Social Responsibility, ebook

42,25€

Ebook, ePUB with Adobe DRM
ISBN: 9781118078730
DRM Restrictions

Printing168 pages with an additional page accrued every 5 hours, capped at 168 pages
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This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.

  • Addresses a gap in the existing CSR literature
  • Demonstrates the relevance of effective CSR communication for the management of organizations
  • The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management

Keywords: Reputation management, public relations, business ethics, media relations, CSR, Applied Communication, Public Relations & Advertising, Applied Communication, Public Relations & Advertising

Editor
 
 
Publisher
John Wiley and Sons, Inc.
Publication year
2011
Language
en
Edition
1
Series
Handbooks in Communication and Media
Page amount
560 pages
Format
Ebook
eISBN (ePUB)
9781118078730
Printed ISBN
9781118721384

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