This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.
- Addresses a gap in the existing CSR literature
- Demonstrates the relevance of effective CSR communication for the management of organizations
- The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management
Keywords: Reputation management, public relations, business ethics, media relations, CSR, Applied Communication, Public Relations & Advertising, Applied Communication, Public Relations & Advertising