Mastering Business Negotiation offers down-to-earth advice for learning to play the negotiation game and shows how to:
Understand the game so you can better control what happens
Predict the sequence of negotiation activities and move from disagreement toward agreement
Identify the strategies and tactics of other players in the game.
Apply the rules of the game - the "do's and don'ts" that will ultimately lead to success
Keywords: business negotiation, making deals, resolving conflict, negotiation styles, master negotiator, multiparty negotiations, reaching agreement, competitive negotiation, bargaining, collaboration compromise, communication, negotiation strategies