Poltorak, Alexander I.

Essentials of Intellectual Property

Poltorak, Alexander I. - Essentials of Intellectual Property, ebook


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ISBN: 9781118009956
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The definitive primer on intellectual property for business professionals, non-IP attorneys, entrepreneurs, and inventors

Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, the Second Edition of this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and case law in intellectual property.

  • Presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-know forms of IP, such as registered design and mask works

  • Covers important concepts such as IP strategy, protection, audits, valuation, management, and competitive intelligence

  • Offers an introduction to IP licensing and enforcement

  • Now features discussion of critical precedent-setting recent IP cases and proposed patent reform

Providing business professionals and IP owners with in-depth knowledge of this extremely important subject, this book helps those new to this field gain a better understanding and appreciation for the results of their creative abilities.

Keywords: Alexander I. Poltorak, Alexander Poltorak, Poltorak, Paul J. Lerner, Paul Lerner, Lerner, essentials of intellectual property, intellectual property, IP, patent, trademark, copyright, trade secret, know-how, registered design, mask works, intellectual capital, intellectual asset, IP asset, utility patent, design patent, plant patent, patent application, provisional patent application, provisional application, utility model, invention, invention disclosure, registered mark, service mark, trade dress, patent monopoly, patent litigation, patent infringement, copyright infringement, trademark infringement, trade secret misappropriation, patent license, patent licensing, patent assertion, patent enforcement, trademark license, copyrigh license, trade secret license, know-how license, intellectual property license, ip license, license, licensing, ip licensing, stick license, carrot license, exclusive license, nonexclusive license, field-of-use license, franchise, royalty, royalty rate, reasonable royalty, lost profits, injunction, permanent injunction, patent committee, invention, inventor, patent value, patent valuation, valuing patent, intellectual property value, intellectual property valuation, valuaing intellectual property, ip value, ip valuation, valuaing ip, patent index, patent matrix, patent portfolio, portfolio mining, patent triage, declaratory judgment, DJ, cease and desist, patent marking, patent term, patent validity, patent enforciability, prior art, inequitable conduct, markam, Markaman ruling, Markman hearing, Markman decision, claim construction, preliminary enjunction, motion for summary judgment, patent office, patent and trademark office, USPTO, PTO, patentable subject matter, novelty, obviousness, non-obviousness, anticipation, Festo, eBay, MedImmune, Bilski, Seegate, SanDisk, Aristocrat, Muniauction, damages, past damages, future royalties, claim, patent claim, method claim, article claim, process claim, business method patent, patent reform, patent reform act, apportionement of damages, first to file, first to invent, post-grant opposition, reexamination, ex partes reexamination, inter parties reexamination, reissue, Patent Cooperation Treaty, PCT, continuation application, continuation-in-part, CIP, Patent Copyright & Trademark, Richard Stim, Intellectual Property-Patents Trademarks and Copyright in a Nutshell, Arthur R. Miller, Michael H. Davis, Intellectual Property, Stephen M. McJohn, patent clause, domestic anticipation, junior inventor, senior inventor, concurrent registration, junior user, reissued patent, statutory bar, copyright subject matter, dilution doctrine, nationwide registration, senior user, combination patent, enabling disclosure, pertinent art, contributory infringement, prior art, common law copyright, prior user, contributory infringer, actual confusion, federal registration, collective mark, descriptive marks, trademark cases

John Wiley and Sons, Inc.
Publication year
Essentials Series
Page amount
304 pages
Upbringing, Education
Printed ISBN

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