Wynne, Paula

Pimp My Site: The DIY Guide to SEO, Search Marketing, Social Media and Online PR

Wynne, Paula - Pimp My Site: The DIY Guide to SEO, Search Marketing, Social Media and Online PR, ebook


Ebook, PDF with Adobe DRM
ISBN: 9780857082503
DRM Restrictions

Printing67 pages with an additional page accrued every 11 hours, capped at 67 pages
Copy to clipboard5 excerpts

A complete course in do-it-yourself digital marketing in 14 bite-sized lessons

The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online. Pimp My Site fills that void. It is a complete, do-it-yourself toolkit structured as a fourteen-day course. Rather than fry readers' circuits with a lot of jargon-heavy technical descriptions, Paula Wynne, a successful publicist, marketer and award-winning online entrepreneur, takes a show-and-tell approach. Her step-by-step descriptions are concise and in plain English, and each step is illustrated with vivid screenshots and illustrations, making the coverage eminently digestible, even for complete novices. From keywords and YouTube to search marketing and optimization, Pimp My Site, offers much for beginners and advanced users alike.

  • Notable experts describe, in their own words, quick, easy techniques for driving traffic to your site and achieving online success
  • An excellent do-it-yourself resource for complete beginners as well as experienced users looking to plug a few holes in their online marketing know-how
  • Provides practical coverage of all important trends and technologies, including optimization, search marketing, social media, YouTube, keywords, email marketing, and more

Keywords: Small Business & Entrepreneurship, keywords, search engine optimization, search marketing, marketing online, web-based business, online entrepreneur, youtube, email marketing, online success, digital marketing, toby beresford, anthony quigley, ian dodson, judith lewis, dan fallon, paula wynne, internet marketing, internet business, successful website, networking, online public relations, digital PR, doing business on fac, marketing, social media marketing, twitter, linkedin

John Wiley and Sons, Inc.
Publication year
Page amount
224 pages
Printed ISBN

Similar titles