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Doherty, Fraser

SuperBusiness: How I Started SuperJam from My Gran's Kitchen

Doherty, Fraser - SuperBusiness: How I Started SuperJam from My Gran's Kitchen, ebook

19,40€

Ebook, ePUB with Adobe DRM
ISBN: 9780857081667
DRM Restrictions

Printing58 pages with an additional page accrued every 13 hours, capped at 58 pages
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“Fraser is an exciting young entrepreneur with an amazing story.  His jams taste really fantastic too!” Duncan Bannatyne

Fraser Doherty is a successful young entrepreneur and started his company at the age of just fourteen.  His brand of 100% fruit jam, ‘SuperJam’ is sold in supermarkets across Europe and has sold over one million jars to date. 

In this book, Fraser gives you useful down-to-earth advice on how you, too, can come up with your own ideas and start a business, create a product, build a brand and do good in your community.

It’s not all plain sailing though.  There are constant setbacks in setting up a business and a lot of ideas fail completely.  With his own suggestions for budding entrepreneurs, supplemented by advice that he has been given by other people along the way, Fraser’s story will inspire you to start your own adventure to get your business going in the right direction.

  1. Eureka! Finding an idea
  2. Developing Your Product
  3. Finding Supporters (advice, sales)
  4. Launch! - Start Small (PR, marketing)
  5. Seeking feedback (improve)
  6. Sell, Sell, Sell (more outlets, growth)
  7. Telling A Story
  8. Love Your Customers
  9. Do Good
  10. Diversify & Grow      

Keywords: General & Introductory Business & Management

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2011
Language
en
Edition
1
Page amount
192 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9780857081667
Printed ISBN
9780857081421

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