Although it was first published more than thirty-five years ago, Up the Organization
continues to top the lists of best business books by groups as diverse as the American Management Association, Strategy + Business
(Booz Allen Hamilton), and The Wharton Center for Leadership and Change Management. 1-800-CEO-READ ranks Townsend’s bestseller first among eighty books that “every manager must read.”
This commemorative edition offers a new generation the benefit of Robert Townsend’s timeless wisdom as well as reflections on his work and life by those who knew and worked with him. This groundbreaking book continues to remind us not to get mired in all those sacred organizational routines that stifle people and strangle both profits and profitability. He shows a way to humanize business and a way to have fun while making it all work better than it ever worked before.
Keywords: Avis, guerilla, Douglas McGregor, Theory Y, Ralph Nader, Management / Leadership, Management / Leadership