Coles, Linda

Marketing with Social Media: 10 Easy Steps to Success for Business

Coles, Linda - Marketing with Social Media: 10 Easy Steps to Success for Business, ebook


Ebook, ePUB with Adobe DRM
ISBN: 9780730315131
DRM Restrictions

Printing67 pages with an additional page accrued every 11 hours, capped at 67 pages
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Introduce your business to the world with this essential guide to social media marketing

Marketing with Social Media: 10 Easy Steps to success for Business is your step-by-step guide to using Facebook, LinkedIn, Twitter, Google+, Pinterest and YouTube to promote your business. In 10 quick and easy steps, you'll learn how to use social media effectively, establish a simple marketing plan and measure the results of your efforts. You'll learn the basics of building profile pages, and how to create appropriate content that can be accessed by thousands of potential customers. This new edition is packed full of tips, traps to avoid and social media success stories, plus information on the newer platforms including Vine and Instagram.

Social media is a low-cost marketing strategy that can be a huge bonus to small businesses. With the right technique, you can get to know your customers better, and expand your networks without breaking the bank, all while retaining full control over your message. Marketing with Social Media shows you how best to shape your social media strategy to suit your particular business, with practical advice and expert insight into the components of a successful campaign. You'll learn to:

  • Create a profitable social media strategy for your business
  • Exploit each platform to reap the highest returns
  • Master the basics of each platform, and optimise your content
  • Shape your reputation and promote your social media efforts

Early success is important to the longevity of a resource-poor company's campaign. When done correctly, social media can propel a small business into unprecedented profitability, whereas misguided or half-hearted attempts result in wasted time. For small business owners seeking increased exposure without increased expenses, Marketing with Social Media is a roadmap to online social media campaigns.

Keywords: Small Business & Entrepreneurship, Marketing with Social Media: 10 Easy Steps to success for Business, Linda Coles, small business social media, social media marketing, alternative marketing tools, online marketing, business online presence, small business marketing techniques, low-cost marketing, social media presence, online branding, attracting customers, social media tips, social media marketing case studies, social media marketing cautions, social media marketing guidelines, social media marketing tutorial, social media marketing how-to, social media marketing basics, social media marketing best practices, social media marketing guru

John Wiley and Sons, Inc.
Publication year
Page amount
224 pages
Printed ISBN

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