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Allen, Judy

The Business of Event Planning: Behind-the-Scenes Secrets of Successful Special Events

Allen, Judy - The Business of Event Planning: Behind-the-Scenes Secrets of Successful Special Events, ebook

40,20€

Ebook, ePUB with Adobe DRM
ISBN: 9780470963791
DRM Restrictions

Printing30 pages with an additional page accrued every day, capped at 30 pages
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Practical tools and expert advice for professional event planners

Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered. This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning. This book will be of value to both the professional event planner and to clients who are dealing with planners.

Its comprehensive coverage includes: how to prepare winning proposals, and how to understand them if you are the client; how to determine management fees; negotiating contracts; safety issues; designing events in multicultural settings; and new technology that makes operations more efficient (such as online registration and response management, database project management tools). The book also includes practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists. Professional event planner Judy Allen offers first-time or professional event planners all the top-class advice they need to make their special events come off without a hitch.

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2010
Language
en
Edition
1
Category
Economy
Format
Ebook
eISBN (ePUB)
9780470963791
Printed ISBN
9780470831885

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