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Kuzmeski, Maribeth

...And the Clients Went Wild!: How Savvy Professionals Win All the Business They Want

Kuzmeski, Maribeth - ...And the Clients Went Wild!: How Savvy Professionals Win All the Business They Want, ebook

24,80€

Ebook, ePUB with Adobe DRM
ISBN: 9780470769904
DRM Restrictions

Printing77 pages with an additional page accrued every 10 hours, capped at 77 pages
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Combine social media with traditional marketing techniques for breakthrough results!

While social media is doing much to change the marketing landscape, it doesn't mean you have to take an either/or approach between it and more traditional methods. ...And the Clients Went Wild! gives you the tools to take an eclectic approach and pick the best, most wildly successful marketing methods-traditional, online, or both-to win at a given marketing goal. And, whether by means of Facebook, Twitter, streaming video, or by old-fashioned word of mouth, public relations, or personal sales skill, the goal is to win, right?

  • Find real-life examples of success from some of today's best businesses
  • Shows how to integrate and benefit from both traditional and new marketing methods
  • Uses the proven business growth strategy Red Zone Marketing® as a central concept
  • Author has proven the concepts successful in her work for numerous major clients

Don't throw out tried and true marketing techniques just for the sake of the new. Do what works! Perfect your marketing mix and win with ...And the Clients Went Wild!

Keywords: fac marketing, traditional marketing methods, marketing that works, red zone marketing, fortune 500 marketing, cutting edge marketing, online marketing, mixed marketing approach, social network, social network marketing, the social web, twitter marketing, twitter, fac, mashable, google marketing, video marketing, marketing methods, how to market, marketing success, the connectors

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2010
Language
en
Edition
1
Page amount
256 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9780470769904
Printed ISBN
9780470601761

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