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Heise, David R.

Surveying Cultures: Discovering Shared Conceptions and Sentiments

Heise, David R. - Surveying Cultures: Discovering Shared Conceptions and Sentiments, ebook

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ISBN: 9780470575765
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Surveying Cultures explores the traditional and the emerging methods used for surveying cultures. This volume is the first book to deal explicitly with cultural surveys and survey methodology, uniquely combing survey methods, anthropological studies, and psychometric theory. Including a list of highlights in each chapter, this resource introduces a theory of measurement for ethnographic studies that employs the consensus-as-culture model. As one of the first in methodology to accurately collect and decipher data on cultural norms and sentiments, this textbook is essential for students in this field of study.

Keywords: methodological literature, measuring cultural norms, cultural observations, survey research practices, cultures and subcultures, sociology, anthropology, understanding cultural differences, ethnography, psychometric theory, survey methodology

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2010
Language
en
Edition
1
Page amount
288 pages
Category
Natural Sciences
Format
Ebook
eISBN (PDF)
9780470575765
Printed ISBN
9780470479070

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