Login

Markides, Constantinos C.

Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules

Markides, Constantinos C. - Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules, ebook

DRM Restrictions

Printing77 pages with an additional page accrued every 10 hours, capped at 77 pages
Copy to clipboard5 excerpts

Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business model?the real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.

Keywords: strategies; gamechanging; book; years; ideas; realcompany examples; interesting; managers; strategymaking; approach; way; organizations; innovation; businessmodel; anyone; top; reading; serious; desk; reach; belongs

Author(s)
Publisher
John Wiley and Sons, Inc.
Publication year
2008
Language
en
Edition
1
Series
J-B US non-Franchise Leadership
Page amount
208 pages
Category
Economy
Format
Ebook
eISBN (ePUB)
9781118640814
Printed ISBN
9780470276877

Similar titles