Wilson, Thomas D.
Winning Gifts: Make Your Donors Feel Like Winners
Know the best approaches to people-centered fundraising. Understand the role of executive director, fundraisers, program managers, and volunteers in the win-win framework, the importance of listening, the case for a donor-centered approach, and the direct ways these concepts can be applied in a variety of fundraising settings. Includes numerous real-world examples taken from the author's own experience as chief philanthropy officer in nonprofits and as a leader in a well-known national nonprofit consulting company.
Thomas D. Wilson is the vice president and western regional manager for Campbell & Company. His career in fundraising spans more than 25 years and includes building successful campaigns from inception, reinvigorating stalled initiatives, and board/staff training.
- Author(s)
- Wilson, Thomas D.
- Publisher
- John Wiley and Sons, Inc.
- Publication year
- 2008
- Language
- en
- Edition
- 1
- Page amount
- 320 pages
- Category
- General Works
- Format
- Ebook
- eISBN (PDF)
- 9780470233238
- Printed ISBN
- 9780470128343