The Hands-On Guide For Science Communicators

Part I. Setting the scene

1. Science Communication

2. The Communication Process

3. The Communication Office

Part II. The production

4. Overview Of The Production Chain

5. Target Groups

6. Product Types

7. Written Communication

8. Press Releases

9. Production Of Printed Products

10. Visual Communication

11. Technical Set-Up

12. Distribution

13. Evaluation and Archiving

Part III. Selected topics

14. Making Websites

15. Video Production

16. Crisis Communication

17. Guidelines for Scientists and Communicators

18. How to Host a Press Conference

19. Overcoming National Barriers

20. Going Commercial

21. Credibility in Science Communication

22. The Hubble Space Telescope — A Public Outreach Case Study

23. Community Initiatives

Part IV. Finishing off

24. Summary

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Keywords: SCIENCE / Physics SCI055000