Foster, Robert J.
Coca-Globalization
Part 1. Soft Drinks and the Economy of Qualities
1. The Social Life of Worldly Things
Robert J. Foster
2. Glocalizing Coca-Cola
Robert J. Foster
3. Qualifying Products
Robert J. Foster
4. A Network of Perspectives
Robert J. Foster
Part 2. Globalization, Citizenship, and the Politics of Consumption
5. Corporations, Consumers, and New Strategies of Citizenship
Robert J. Foster
6. Shareholder Activism
Robert J. Foster
7. Pouring Rights
Robert J. Foster
8. Conclusion
Robert J. Foster
Keywords: Social Sciences, Anthropology, Cultural Anthropology, Social Anthropology, Structural Geology, International Business, Sociology, general
- Author(s)
- Foster, Robert J.
- Publisher
- Springer
- Publication year
- 2008
- Language
- en
- Edition
- 1
- Page amount
- 302 pages
- Category
- Society
- Format
- Ebook
- eISBN (PDF)
- 9780230610170
- Printed ISBN
- 978-0-230-60386-8