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Yang, Deli

Understanding and Profiting from Intellectual Property

Yang, Deli - Understanding and Profiting from Intellectual Property, ebook

145,15€

Ebook, PDF with Adobe DRM
ISBN: 9780230582071
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Table of contents

1. Understanding and Profiting from Intellectual Property: A Beginning
Deli Yang

Part I. Intellectual Property Fundamentals

2. Intellectual Property Theories
Deli Yang

3. Intellectual Property Systems
Deli Yang

Part II. Intellectual Property Environments

4. The Effects of Intellectual Property on Political Economy
Deli Yang

5. The Effects of Political Economy on Intellectual Property
Deli Yang

6. The Effects of Culture on Intellectual Property
Deli Yang

Part III. Intellectual Property Management

7. Managing Intellectual Property Assets
Deli Yang

8. Valuing Intellectual Property
Deli Yang

Part IV. Intellectual Property Strategies

9. Commercializing Intellectual Property Internationally
Deli Yang

10. Licensing and Contracting Intellectual Property Internationally
Deli Yang

11. Global Piracy and Strategic Responses
Deli Yang

12. Understanding and Profiting from Intellectual Property: New Beginnings
Deli Yang

Keywords: Business and Management, Business Strategy/Leadership

Author(s)
Publisher
Springer
Publication year
2008
Language
en
Edition
1
Page amount
331 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9780230582071
Printed ISBN
978-1-349-54316-8

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