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Teboul, James

Service is Front Stage

Teboul, James - Service is Front Stage, ebook

69,10€

Ebook, PDF with Adobe DRM
ISBN: 9780230579477
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Table of contents

1. Introduction
James Teboul

2. Toward a New Definition of Services
James Teboul

3. Services: The Front-Stage Experience
James Teboul

4. The Service Triangle
James Teboul

5. The Service-Intensity Matrix
James Teboul

6. Finding and Keeping the Fit
James Teboul

7. Quality Gaps
James Teboul

8. The Three Movements of Quality
James Teboul

9. Balancing Supply and Demand
James Teboul

10. From Industrial to Professional Services
James Teboul

11. Managing the Change Process
James Teboul

12. Conclusion
James Teboul

Keywords: Business and Management, Management, Marketing

Author(s)
Publisher
Springer
Publication year
2006
Language
en
Edition
1
Series
INSEAD Business Press
Page amount
172 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9780230579477
Printed ISBN
978-1-349-28249-4

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