Towards a Market in Broadcasting

Part I. Introduction, Theory and Methodology

1. Introduction
Christian Potschka

2. Theorizing Broadcasting Marketization
Christian Potschka

3. The Logic of Comparison
Christian Potschka

Part II. Developments and Transitions in British Broadcasting

4. From the Origins of Broadcasting to the Post-war Period (1920–45)
Christian Potschka

5. Welfare State and Broadcasting Duopoly (1945–55)
Christian Potschka

6. Social Democratic Consensus and BBC2 (1955–64)
Christian Potschka

7. A Changing Society (1964–79)
Christian Potschka

8. The Turn to Market-Driven Politics (1979–90)
Christian Potschka

9. From Broadcasting to Communications Policy (1990–2003)
Christian Potschka

10. Ofcom, Public Value and Beyond (2003 onwards)
Christian Potschka

Part III. Developments and Transitions in German Broadcasting

11. From the Origins of Broadcasting to the Post-war Period (1920–45)
Christian Potschka

12. From Partial Sovereignty towards Independence (1945–55)
Christian Potschka

13. Federal Government vs. Länder: The Battle for Broadcasting (1955–69)
Christian Potschka

14. From Public Oligopoly to Commercial Competition (1970–82)
Christian Potschka

15. The Start of Commercial Broadcasters: Competition (1982–89)
Christian Potschka

16. Reunification and Consolidation (1990–2004)
Christian Potschka

17. Centralized Governance, the Three-Step Test and Beyond (2004 onwards)
Christian Potschka

Part IV. Assessing the Dynamics of Broadcasting Regulation in the UK and Germany

18. Interdependencies between Public and Private Sector
Christian Potschka

19. Centralization vs. Federalism: Implications and Responses
Christian Potschka

20. The Market and the State
Christian Potschka

21. Policy-Making, Continuity and Change
Christian Potschka

Keywords: Cultural and Media Studies, Film and Television Studies, Film History, Media and Communication, Media Studies, Political Economy, Media Research