Login

Moss, Gloria

Lessons on Profiting from Diversity

Moss, Gloria - Lessons on Profiting from Diversity, ebook

138,25€

Ebook, PDF with Adobe DRM
ISBN: 9780230355057
DRM Restrictions

PrintingNot allowed
Copy to clipboardNot allowed

Table of contents

1. Lessons on Profiting from Diversity

1. Lessons on Profiting from Diversity
Gloria Moss

Section A. Diversity in Context

2. Diversity and Web Design
Gloria Moss

Section B. Segmenting Diversity

3. Digital Communications and Older Groups: An Anglo-French Comparison
Hilary Mullen, Gloria Moss, Catharina Wulf

4. Age and Grey Entrepreneurship
Lorraine Watkins-Mathys

5. Adapting Communications Styles to the Needs of the Market
Holly Buchanan

6. Transforming a White, Masculine Organisational Culture
Ian Dodds

7. Maximising the Effectiveness of Advertising for Female Markets
Thomas J. Jordan

8. Professional Services Firms and Gender Diversity
Gloria Moss

9. Profiting from Diversity in the Banking Sector
Isabelle Maque, Audrey Becuwe, Isabelle Prim-Allaz, Alice Garnier

10. Deaf People in the Workplace
Marion Hersh

11. Diversity’s Contribution to the Bottom Line: Assigning a Monetary Value to Diversity Initiatives
Ian Dodds, Alan David, Gloria Moss, Valeriya Kanuk, Peter Unwin

Keywords: Business and Management, Human Resource Management, Behavioral/Experimental Economics

Editor
Publisher
Springer
Publication year
2012
Language
en
Edition
1
Page amount
292 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9780230355057
Printed ISBN
978-1-349-32113-1

Similar titles