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Kare-Silver, Michael

E-Shock 2020

Kare-Silver, Michael - E-Shock 2020, ebook

55,30€

Ebook, PDF with Adobe DRM
ISBN: 9780230343368
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Table of contents

1. The Technology Revolution
Michael Kare-Silver

2. Our Lives Are About to Change Forever
Michael Kare-Silver

3. How are Consumers and Businesses Responding?
Michael Kare-Silver

4. The World in 2020
Michael Kare-Silver

5. Digital/Multi-channel Checklist
Michael Kare-Silver

6. How Ready is your Organization to Become an Effective MCE?
Michael Kare-Silver

7. Mobile Comms, Content and Commerce
Michael Kare-Silver

8. It All Pivots Around Social Media
Michael Kare-Silver

9. Social TV
Michael Kare-Silver

10. Impact of Digital on Media, Travel, Health and Advertising
Michael Kare-Silver

11. Impact on Retail and Property Sectors
Michael Kare-Silver

12. Organizational and Structural Solutions
Michael Kare-Silver

13. Changes to the Workplace and in the Workforce
Michael Kare-Silver

14. The Digital Divide
Michael Kare-Silver

15. Case Study: Building a Successful Online Business
Michael Kare-Silver

16. UK Case Study: The Benefits of Going Digital
Michael Kare-Silver

17. Case Study: How the Cloud Facilitates the Technology Solution
Michael Kare-Silver

Keywords: Business and Management, Business Strategy/Leadership, International Business, Management, Marketing, e-Business/e-Commerce, Business Information Systems

Author(s)
Publisher
Springer
Publication year
2011
Language
en
Edition
1
Page amount
173 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9780230343368
Printed ISBN
978-1-349-33693-7

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