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Siebers, Lisa Qixun

Retail Internationalization in China

Siebers, Lisa Qixun - Retail Internationalization in China, ebook

138,25€

Ebook, PDF with Adobe DRM
ISBN: 9780230313729
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Table of contents

1. Introduction
Lisa Qixun Siebers

2. Background to the Research
Lisa Qixun Siebers

3. Theoretical Frameworks and Propositions
Lisa Qixun Siebers

4. Methodology
Lisa Qixun Siebers

5. Data Analysis
Lisa Qixun Siebers

6. Cross-Case Analysis and Results
Lisa Qixun Siebers

7. Discussion and Implications
Lisa Qixun Siebers

Keywords: Business and Management, Marketing, International Business, Organization, International Economics, Trade

Author(s)
Publisher
Springer
Publication year
2011
Language
en
Edition
1
Page amount
224 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9780230313729
Printed ISBN
978-1-349-33281-6

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