Siebers, Lisa Qixun
Retail Internationalization in China
Table of contents
1. Introduction
Lisa Qixun Siebers
2. Background to the Research
Lisa Qixun Siebers
3. Theoretical Frameworks and Propositions
Lisa Qixun Siebers
4. Methodology
Lisa Qixun Siebers
5. Data Analysis
Lisa Qixun Siebers
6. Cross-Case Analysis and Results
Lisa Qixun Siebers
7. Discussion and Implications
Lisa Qixun Siebers
Keywords: Business and Management, Marketing, International Business, Organization, International Economics, Trade
- Author(s)
- Siebers, Lisa Qixun
- Publisher
- Springer
- Publication year
- 2011
- Language
- en
- Edition
- 1
- Page amount
- 224 pages
- Category
- Economy
- Format
- Ebook
- eISBN (PDF)
- 9780230313729
- Printed ISBN
- 978-1-349-33281-6
