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Gimbert, Xavier

Think Strategically

Gimbert, Xavier - Think Strategically, ebook

55,30€

Ebook, PDF with Adobe DRM
ISBN: 9780230307568
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Table of contents

1. Introduction
Xavier Gimbert

2. Strategic Management, Strategic Levels and Processes
Xavier Gimbert

3. Key Strategic Concepts
Xavier Gimbert

4. Competitive Advantage and Strategy
Xavier Gimbert

5. Macro Environment
Xavier Gimbert

6. Industry Analysis (I): Macro
Xavier Gimbert

7. Industry Analysis (II): Micro
Xavier Gimbert

8. Market Analysis
Xavier Gimbert

9. Resources and Capabilities
Xavier Gimbert

10. Industry Value Chain
Xavier Gimbert

11. Company Value Chain
Xavier Gimbert

12. Globalization, Strategy and Internationalization
Xavier Gimbert

13. Strategy and Crisis
Xavier Gimbert

14. The Strategic Core Model
Xavier Gimbert

Keywords: Business and Management, Knowledge Management, Business Strategy/Leadership, Operations Management, Management, International Business, Operation Research/Decision Theory

Author(s)
Publisher
Springer
Publication year
2011
Language
en
Edition
1
Page amount
221 pages
Category
Economy
Format
Ebook
eISBN (PDF)
9780230307568
Printed ISBN
978-1-349-33003-4

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