Olympic Women and the Media

1. Introduction
Pirkko Markula

2. Reading Media Texts in Women’s Sport: Critical Discourse Analysis and Foucauldian Discourse Analysis
Judy Liao, Pirkko Markula

3. Opening up the Gendered Gaze: Sport Media Representations of Women, National Identity and the Racialised Gaze in Canada
Margaret MacNeill

4. From ‘Iron Girl’ to’ sexy Goddess’: An Analysis of the Chinese Media
Ping Wu

5. ‘Acceptable Bodies’: Deconstructing the Finnish Media Coverage of the 2004 Olympic Games
Pirkko Markula

6. Double Trouble: Kelly Holmes, Intersectionality and Unstable Narratives of Olympic Heroism in the British Media
Laura Hills, Eileen Kennedy

7. Different Shades of Orange? Media Representations of Dutch Women Medallists
Agnes Elling, Roelien Luijt

8. Winning Space in Sport: The Olympics in the New Zealand Sports Media
Toni Bruce

9. Heroes, Sisters and Beauties: Korean Printed Media Representation of Sport Women in the 2004 Olympics
Eunha Koh

10. An Analysis of Amaya Valdemoro’s Portrayal in a Spanish Newspaper during the Athens Olympics 2004
Montserrat Martin

11. The Media as an Authorising Practice of Femininity: Swiss Newspaper Coverage of Karin Thürig’s Bronze Medal Performance in Road Cycling
Natalie Barker-Ruchti

12. Reproducing Olympic Authenticity: Representations of 2004 ‘Olympic Portraits of US Athletes To Watch’
Nancy E. Spencer

Keywords: Social Sciences, Gender Studies, Sociology of Sport and Leisure, Cultural and Media Studies, general, Popular Science in Sports, Media Studies, Social Justice, Equality and Human Rights