Sutton, Denise H.
Globalizing Ideal Beauty
Table of contents
1. Introduction
Denise H. Sutton
2. From Suffrage to Soap
Denise H. Sutton
3. “Good Looks Supremacy”
Denise H. Sutton
4. Selling Prestige and Whiteness
Denise H. Sutton
5. Selling Sex and Science
Denise H. Sutton
6. J. Walter Thompson’s International Expansion and the Ideology of Civilization
Denise H. Sutton
7. J. Walter Thompson’s International Advertisements
Denise H. Sutton
Keywords: Business and Management, Marketing, Industries, Economic History
- Author(s)
- Sutton, Denise H.
- Publisher
- Springer
- Publication year
- 2009
- Language
- en
- Edition
- 1
- Page amount
- 222 pages
- Category
- Economy
- Format
- Ebook
- eISBN (PDF)
- 9780230100435
- Printed ISBN
- 978-1-349-37678-0
