Talluri, Kalyan T.
The Theory and Practice of Revenue Management
1. Introduction
Part I. Quantity-Based RM
2. Single-Resource Capacity Control
3. Network Capacity Control
4. Overbooking
Part II. Price-Based RM
5. Dynamic Pricing
6. Auctions
Part III. Common Elements
7. Customer-Behavior and Market-Response Models
8. The Economics of RM
9. Estimation and Forecasting
10. Industry Profiles
11. Implementation
Nyckelord: Economics/Management Science, Operations Research/Decision Theory, Marketing, Engineering Economics, Organization, Logistics, Marketing, Business/Management Science, general, Probability Theory and Stochastic Processes, Regional Science
- Författare
- Talluri, Kalyan T.
- Ryzin, Garrett J.
- Utgivare
- Springer
- Utgivningsår
- 2004
- Språk
- en
- Utgåva
- 1
- Serie
- International Series in Operations Research & Management Science
- Sidantal
- 745 sidor
- Kategori
- Ekonomisk
- Format
- E-bok
- eISBN (PDF)
- 9781402079337